About

TOMCSANYI is a Budapest-based slow fashion womenswear brand with on-demand manufacturing.

Born from a diploma project and discovered by Susie Bubble in 2012, the brand represents a playful experiment with colors and prints. In the world of TOMCSANYI, nothing is taken for granted - the unusual beauties of life are reimagined through vibrant patterns. 

Throughout its first decade, TOMCSANYI drew inspiration from local impressions and everyday life during the socialist era, delving into the essence of Hungarian identity. The collections brought forth the influences of art, architecture, and even the intriguing yet often unappealing products of 1970s industrial design. These elements came to life on the brand's distinctive, colorful prints, resulting in an unconventional and intellectually stimulating appeal.

However, as of 2023, TOMCSANYI’s creative direction has shifted, moving beyond the broader context of post-socialist Eastern Europe to a more focused exploration of Hungarian identity. This newfound inspiration is expressed through the incorporation of national, folkish patterns, as well as symbolic elements, within their collections. Each collection serves as an experiment, seeking to explore the possibilities of translating Hungarian national identity and rich heritage into the realm of modern fashion and clothing.

The sometimes overwhelmingly colorful world of the patterns is delicately counterbalanced by a classical approach to tailoring, clean cuts, and functionalist silhouettes that make the collections modern yet timeless.